Do you work with single-location dealers or dealer groups?

Both. We work with independent dealerships as well as multi-rooftop groups. The strategy scales—what changes is campaign structure and budget allocation across locations.

How do you track showroom visits from ads?

We use Google store visit conversions, offline conversion imports from your CRM/DMS, and call tracking to connect ad spend to actual foot traffic and sales.

Can you run inventory-specific ads?

Yes. We set up dynamic Vehicle Listing Ads and feed-based campaigns that automatically promote your current inventory and pause when units sell.

What about service department marketing?

We run separate campaigns for service and parts, targeting high-margin services like maintenance packages, tire sales, and warranty work.

How do you handle OEM co-op requirements?

We structure campaigns to meet co-op guidelines, including brand compliance, approved messaging, and the reporting documentation needed for reimbursement.

What budget do automotive campaigns typically need?

Most dealers we work with invest at least €5,000/month in paid media. High-volume or multi-location groups usually spend significantly more to cover all models and services.

Performance Marketing for Automotive

We help car dealers, OEMs, and aftermarket brands turn ad spend into showroom visits, test drives, and actual vehicle sales.

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Automotive performance marketing strategy

Automotive advertising burns through budget fast. Dealers compete for the same ZIP codes. OEMs push co-op requirements that limit flexibility. Most campaigns optimize for clicks, not for buyers who actually walk onto the lot.

We fix that.

What We Do for Automotive Brands

Google Ads & Vehicle Listing Ads

Search and Vehicle Listing Ads that put your inventory in front of buyers actively searching for makes, models, and deals.

Meta Ads for Inventory & Offers

Dynamic inventory ads and seasonal promotions on Facebook and Instagram targeting in-market shoppers.

Showroom Visit Tracking

Offline conversion tracking that connects ad clicks to showroom visits, test drives, and closed sales.

GA4 & Reporting Dashboards

Looker Studio dashboards that show cost per lead, cost per visit, and actual sales attribution by campaign.

Automotive Challenges We Solve

Bridging Online to Offline

Cars are researched online but bought in person. We track the full journey from first click to signed contract.

Local Market Saturation

Every dealer in your radius bids on the same terms. We find efficiency through better targeting, ad extensions, and landing page optimization.

Inventory-Based Campaigns

Your stock changes daily. We build dynamic campaigns that reflect current inventory and pull budget from sold units automatically.

Co-Op & OEM Compliance

Manufacturer co-op programs have strict rules. We structure campaigns that meet OEM requirements while still performing.

Frequently Asked Questions

: Both. We work with independent dealerships as well as multi-rooftop groups. The strategy scales—what changes is campaign structure and budget allocation across locations.
: We use Google store visit conversions, offline conversion imports from your CRM/DMS, and call tracking to connect ad spend to actual foot traffic and sales.
: Yes. We set up dynamic Vehicle Listing Ads and feed-based campaigns that automatically promote your current inventory and pause when units sell.
: We run separate campaigns for service and parts, targeting high-margin services like maintenance packages, tire sales, and warranty work.
: We structure campaigns to meet co-op guidelines, including brand compliance, approved messaging, and the reporting documentation needed for reimbursement.
: Most dealers we work with invest at least €5,000/month in paid media. High-volume or multi-location groups usually spend significantly more to cover all models and services.

Ready to sell more cars with better marketing?

Book a free strategy call and let's discuss how to fill your showroom with qualified buyers.

Book a Call Get a Free Audit