Google Ads Management Services That Pay for Themselves
Ongoing, hands-on account management for B2B and e-commerce brands across the DACH region
Set-and-forget Google Ads accounts drift: budgets creep, Performance Max eats your brand traffic, and no one is accountable for the result. Managed accounts need an owner who treats your budget like their own.
Why Ongoing Management Beats a One-Time Setup
A Google Ads account is not a project you finish; it is a system that decays without attention. Auction dynamics shift, competitors change bids, Performance Max quietly reallocates budget, and search terms drift toward irrelevant queries. An account that was excellent six months ago can be quietly bleeding budget today. The work that protects your return is the unglamorous weekly maintenance most accounts never get.
Managed Google Ads services exist to put a single accountable owner on that maintenance. Instead of an in-house generalist who touches the account occasionally, you get a specialist working to a fixed cadence: reviewing search terms, pruning waste, testing creative, and adjusting bids against your real business goals. The cost of management is almost always smaller than the waste it removes.
Our model is deliberately transparent. We audit first, quote a fixed monthly retainer, and report against revenue rather than impressions or clicks. You always know what we are doing, why, and what it returns. That is the difference between an agency that manages your account and one that simply has access to it.
What You Get
Dedicated account manager and a monthly optimization cadence
Full audit and restructure before any new spend
Weekly bid, budget, and search-term management
Conversion tracking and value-based bidding maintenance
Creative and ad copy testing on a fixed schedule
Transparent monthly reporting tied to revenue, not vanity metrics
Who Managed Google Ads Works Best For
Brands Without In-House PPC
You need senior Google Ads expertise but cannot justify a full-time hire. A managed retainer gives you that expertise at a fraction of the cost.
Accounts That Have Plateaued
Performance has stalled and no one owns the next move. We bring a fresh structure and a disciplined optimization cadence.
Teams Switching Agencies
You are leaving an agency that went quiet. We take over cleanly, keep your account ownership intact, and re-earn trust with transparent reporting.
Scaling Spenders
Budgets are growing and the margin for error is shrinking. Ongoing management keeps efficiency intact as you scale.
Get your free Google Ads audit
See exactly what we would fix and what ongoing management would cost before you commit to anything.
How We Work
Audit & Onboard
We audit your account, agree on goals and KPIs, and take ownership without disrupting what already works.
Restructure
We fix structure, tracking, and wasted spend so the account is built to scale before we add budget.
Manage
A fixed monthly cadence of bid, budget, keyword, and creative work, with a single accountable owner.
Report & Review
Monthly reviews against revenue goals, with clear recommendations and no jargon.
Managed Google Ads for Your Industry
E-commerce
Continuous Shopping and Performance Max management with feed and ROAS oversight, so margins hold as you scale.
SaaS
Ongoing management tied to pipeline via CRM conversion imports, optimizing for trials and demos that actually close.
B2B & Lead Gen
Weekly search-term and negative-keyword work plus offline conversion tracking, so spend chases qualified leads, not noise.
Finance & Fintech
Compliant, closely managed campaigns that navigate Google financial policies while holding cost per acquisition down.
What Our Clients Say
Great collaboration! Communication was always easy & Google Ads Campaigns delivered results. I liked the holistic online marketing approach.
Herr K. hat unsere Google- und Meta-Ads stark optimiert – dank ihm konnten wir unsere Reichweite verdreifachen. Sehr kompetent und professionell!
C. unterstützte mich sehr zuverlässig bei Kundenprojekten und übernahm die operative Steuerung von Google Ads- und Bing Ads-Kampagnen.
C. runs Google and Meta Ads at Barefoot Creative with real passion. He loves helping clients grow and always delivers results. Highly recommend!
Frequently Asked Questions
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A dedicated account manager, ongoing audit and restructure, weekly bid and budget management, search-term and negative-keyword work, conversion tracking maintenance, ad testing, and transparent monthly reporting. It is a managed retainer, not a one-off setup.
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Our Google Ads page covers the discipline broadly. This page is about the ongoing managed relationship: who owns your account day to day, the cadence of work, and how reporting and accountability are structured on a monthly retainer.
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Most agencies charge a flat monthly fee, a percentage of ad spend, or a hybrid. We work on transparent monthly retainers scoped to account size and complexity. We will quote a fixed number after the audit, with no surprises.
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Always. You own the account, the data, and the campaigns. We manage inside your account, so if we ever part ways you keep everything we built.
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We typically manage accounts spending at least €3,000 per month on ads. Below that, there is rarely enough data for a managed retainer to pay for itself.
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Yes. We manage accounts across the DACH region and wider Europe, with particular strength in DSGVO-compliant tracking and consent setups.
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Want a managed account with a real owner?
Book a free audit and we will show you exactly what we would change, and what ongoing management would cost.